I’m not really sure what is going on in the advertising world right now. Movies, sitcoms, and the news, those are easy to understand. I don’t like it, but I get it. But commercials? I just have one big question? What are you selling?
I watched the commercials from the Super Bowl, as I always do and found that my emotions ranged from confused to angry. Here’s the deal- Just tell me what you’re selling and why I want it. Don’t preach to me, and don’t try to be my moral compass. Commercials are to serve a very deliberate purpose, and we are all aware of what it is-- SALES, MONEY, PROFIT.
So, I have to question the CEO and all-male Audi board. What are you selling me? I don’t get it. All I felt when watching your commercial was anger. I'm angry that you are trying to manipulate women by exploiting the myth of the gender gap. I'm shocked that you think that would make me buy your overpriced car.
You should really stick with what you know! Although at this point, I suspect that it is not much. You don’t know that a decent father would never voice that his daughter might not be “valued as much as every man she ever meets.” In the commercial, you said, “Every man,” does that include you? Is this how YOU view women?
If your daughter doesn't know her self-worth, that is YOUR FAILURE as a father. Problems must first be fixed at home.
You don’t know that value is not in a paycheck. You don’t know that my daughter’s value is as great as any man and more so than many, and you don’t know that by promoting these lies, all you did was guarantee that I would never buy your car.
Sex sells. YEP...has for years, but that doesn’t mean it should be on T.V. at all hours of the day and night. It is not necessary. I don’t want to know about it; I don’t want to see it, and I definitely don’t want to hear about it. I don’t need you to try to sell me anything that goes with it! Not in a commercial, a movie, or a sitcom. Really! I’m good.
I don’t need to know about your vaginal issues, inability to perform, or your "tendencies." Sex isn’t going to get me to buy your clothes, your car, your product. To be honest, I could go the rest of my life without seeing something about sex.
When it comes to entertainment, you’re not selling me anything. I don’t want to know about when you are going to get your freak on, and I don’t want to know with whom! I don’t need Fifty Shade of Nasty, and I don’t need you to try to convince me that I should be different in my beliefs or views. If sex is private, I wish you would keep it that way. You don’t like my opinion, so quit giving me reasons to voice it!
I don’t need entertainers nor advertisers to be my moral compass. I have my own, and here is what it tells me:
- Thou shalt not kill, so I don’t, nor do I support people who justify the killing of the innocent.
- Love thy neighbor. I do. I am never mean to individuals who do not behave the way I would like for them to. I don’t have to approve of their behavior and promote it to still care for them as a person. I do not judge you based on appearance, but on your character. So if you do not want me to look at you with disgust, don’t share.
- Do not worship false Idols. I do not worship entertainers, actors, athletes, singers, or politicians. I do not place more value on money than I do people, and I try very hard to keep these temptations out of my house.
- Thou shalt not commit adultery. Not just after marriage, but before. Why? Because I value myself, my body, and my health.
- Thou shalt not steal. I will not steal your pride, your money, your value, or your morals.
The problem with the constant bombardment of the liberal message is what it does to our kids and our country's morals as a whole. The liberal agenda is a formidable foe. They have invaded every aspect of our daily lives and are being heard. Not because of what they are saying, but because of how they are selling it. Our media promotes falsehoods, telling their lies over and over again. When you hear the same thing repeatedly, you begin to think it must be true. We turn on the T.V. and invite them into our homes. Our children are conditioned from an early age to accept liberal views. We allow them to be indoctrinated and controlled.
My kids are no different than any others, and eight years ago when my son asked me who I was voting for, I willingly told him, “Not Obama!” He looked at me, and in his innocence, he said, “OH MOMMY... Does that mean you are a racist?” I was shocked, to say the least, but what can you expect from the smear campaigns and the focus of the liberal media. I had to explain to a 10-year-old that I disagreed with him for his policies. I vote for people, not their skin color.
The same thing happened again this year. My young daughter asked the same question, and I said, “Not Hillary.” Her response. “But Mommy, you’re a girl.” Again we had to discuss the fact that you do not vote for a person just because of gender, but that is not what they hear on tv. Seriously, now I even need to censor commercials. It's a shame that they don’t come with a rating system so they could be blocked, too.
I fear for my children, for their future, their happiness, and for the country, they call home. Something’s got to give, but it won’t be me. I will keep fighting for what is right, not for what is easy.
So, to all the advertisers, entertainers, and any other group that wants to try to force your views, your ideals, your immorality and warped values into my home and my children's faces-- Thanks, but no thanks. We are not buying.